Friday, December 20, 2013

Swedish Release party Unihoc shoes - very Swedish


Ops, only in Swedish and as far as we can see no closed captions.
This could indicate that Unihoc only plans to sell shoes in Sweden - or at least start in Sweden. We do not think so. To us this ought to be world class floorball news. So we do not know how they think here. Or if our own idea that big time news should be produced in English - is it just plain crazy and wrong?
What do you think? At least you can see the pictures of Unihoc's largest news since Ahlberg started to fiddle with plastic sticks...



Good example on how to miss out on perfect international marketing opportunities - we say - cool or not? U answer.
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Caution

Research suggest that eye-injuries are more common in Floorball as compared to Tennis, but less common as compared to Squash (similar to Racquetball).
To minimize this risk of injury Floorballcentral recommend: Use certified protective eye-wear (mandated in many European areas for the youth). Do not lay down on the court. Follow the rules strict on stick height.

Also if you get addicted to this sport - do not blame us!