Thursday, November 28, 2013

World Class Shoe News - Unihoc goes full in with Shoes


Here is a selection of their new products https://www.facebook.com/media/set/?set=a.10151733837147751.1073741833.241965292750&type=1

This is just one of their new shoes
photo unihoc

What we say?
This shows A) How the little company is progressive and move their domain into a new field (following Salmings lead).
B) But it also show how the big Dinosaurs like Nike and Adidas are not fast enough to keep up with their own business. If the head guys at Salming and Unihoc would have been in charge at Nike or Adidas - we promise you that they both at this time would have had Floorball sticks in production. So in essence this shows how the big guys fail since they are just too big and too slow.

It also shows how important (in money) the surrounding business is. It is few sport businesses that make most of their income on the sports tools - but the clothing. Shoes are clothing...
This also show why the IFF must start to license at least the floorball shoe business... and more.

We say - Congrats Unihoc and Happy thanksgiving to the rest of you - except Adidas and Nike - to you we say: good night - with a big smile on our lips!

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Caution

Research suggest that eye-injuries are more common in Floorball as compared to Tennis, but less common as compared to Squash (similar to Racquetball).
To minimize this risk of injury Floorballcentral recommend: Use certified protective eye-wear (mandated in many European areas for the youth). Do not lay down on the court. Follow the rules strict on stick height.

Also if you get addicted to this sport - do not blame us!