Friday, September 13, 2013

The Floorball Sales Pace in 2012


In 2012 a total of almost 50 active companies or producers was working with Floorball and the licensing system for sport products. Over half of these companies are to be found in either Sweden or Finland.
By 2012 over 1300 different kinds of sticks had been certified for Floorball by the IFF and SP - and 32 different balls had been approved to be used in Floorball.

The Floorball Sales Pace 2012
The sales pace of boards - in 2012 - one approved Floorball rink was sold every day. Each and every day 5638 certified Floorball balls were sold and each week 13.858 new certified Floorball sticks were sold. Each month 206 new certified goals found their owners.

On top of these numbers add grip tape, shoes, bags, facemasks, blades, fashion wear and goalie equipment, etcetera, and you have a rough idea on how the Floorball market looks like.

NB, this was in 2012 - many of the largest countries have not even heard about Floorball - yet. And beside of certified equipment non-certified equipment exists too - outside of these numbers as additional equipment.


Source/disclaimer
The numbers are based upon material published by the IFF. Their numbers indicate the sales of license stickers for the products and are not fully representative for final end sales. But they provide a decent indicator upon sales pace. Since inventory are not accounted for in these numbers end sales most likely are lower. Still these numbers show the pace the manufacturers believe the market will move at.
Related Posts Plugin for WordPress, Blogger...

Caution

Research suggest that eye-injuries are more common in Floorball as compared to Tennis, but less common as compared to Squash (similar to Racquetball).
To minimize this risk of injury Floorballcentral recommend: Use certified protective eye-wear (mandated in many European areas for the youth). Do not lay down on the court. Follow the rules strict on stick height.

Also if you get addicted to this sport - do not blame us!