Saturday, June 1, 2013

Here - another way to grow floorball in America - Academic and beyond


Back in the Ice age - or as we started our blog - we suggested an idea to use exchange students from Europe to lit up Floorball in the USA.. No one seemed too keen on this, well thanks ;-)

So today we have another idea. It cost some money - no that's wrong it will not cost money - it's just a regular and well targeted investment. With the promise of a good return on invested money.

So who to invest? Well we still think the stick producers are a bit too weak to take on a big strategic investment, but would not other big names in the Floorball sponsor domain be interested in larger markets for Floorball in America, like Asics and Gerfloor perhaps> and well maybe the others too?

What to do?
Well it seems like very much of executive power behind policy development of health, nutrition and physical activity related to schools in USA is oriented around the John Hancock Research Center on Physical Activity, Nutrition, and Obesity Prevention at Tuft University in Boston.

What can they probably not thank no to?
Maybe a few FULLY PAID guest researchers from Europe, like from Sweden, Finland, Switzerland and the Czech Republic? Hmm sounds good? Yes and then how should this be funded? Well yet again we must mention a few eminent sponsors that would benefit from some American done research with an European outlook, right?

What would they study?
We do not know, but a comparative and contrasting study of the physical expenditure by students involved in either Baseball or Floorball would probably show some indeed funny results.
To be more serious, a strict project that would research the price/performance and the cost of implementing Floorball into schools versus the returns (economic only maybe) in health improvements would be an utterly good subject for a such a European funded study - right?

Tha market just lies here in front of our eyes...

Want to know more on Tuft?
http://jhrc.nutrition.tufts.edu/about.html

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Caution

Research suggest that eye-injuries are more common in Floorball as compared to Tennis, but less common as compared to Squash (similar to Racquetball).
To minimize this risk of injury Floorballcentral recommend: Use certified protective eye-wear (mandated in many European areas for the youth). Do not lay down on the court. Follow the rules strict on stick height.

Also if you get addicted to this sport - do not blame us!